project scope.

PRVCA is the Pennsylvania Recreation Vehicle and Camping Association. Ther mission is to enhance the recreation vehicle and camping industry through education and promotion by being a resource and partner to all segments of the recreation vehicle and camping industry.

In order to achieve this, they offer a yearly directory magazine to their members. I had the honor to create the 2016 issue from cover-to-cover. This included creating editorial spreads for all of the articles featured as well as developing the layout of the directory listing section. Each article was viewed as its own entity while still carrying unity throughout the design as a whole. They were approached with the mindset of playfulness, vibrancy, and exploration. Bold shapes and typography dance across the pages hand-in-hand with the iconic images that embody the outdoors and nature.